3 Things Successful Businesses Do to Attract Top Talent

According to ManpowerGroup, 40 percent of global employers reported talent shortages in 2016, which is the highest talent shortage since 2007. Nearly a quarter (24 percent) report the lack of available applicants as the top reason employers can’t fill positions. This creates additional competition for an already shrinking pool of highly skilled workers.

Every business leader and hiring manager wants to attract the very best employees, which means you may need to rethink your talent acquisition strategies to stand out from the competition.

Here are three things the most successful employers are doing to attract top talent today.

Offer Flexible Hours and Work Arrangements

The desire for “flexibility” may mean different things to different people. It may mean working slightly different hours than the traditional 9-5 or having the freedom to work from home or alternate locations a few times a month.

High-quality talent today, especially millennials, report flexibility is one of the most important factors when evaluating a potential employer and job offer. Successful businesses will ensure they have a policy on flexible hours and remote work in place and will promote that policy in job descriptions and throughout the interview process.

Promote Collaboration and Connectivity

A culture of collaboration is one of the top things people look for in an employer. To attract top talent, ensure your business is equipped with workplace design that fosters employee connectivity and collaboration.

In order to capture the attention of these candidates, the most successful employers will consider how the design of their workspaces can facilitate collaboration, connection and staff productivity. Businesses can create open office spaces that encourage connectivity and allow for deeper collaboration by making the setting more comfortable for discussion and ideation. This means less cubicles and isolated conference rooms and more open seating and group work areas. These spaces should also incorporate technology that allows off-site employees to collaborate and remain in touch with on-site teams.

Make Life Easier for Remote and Virtual Teams

The most successful companies are also open to remote workers and virtual teams. By allowing employees to work from alternate locations, you’re instantly able to open your talent pool to potential candidates in various locations.

But to attract remote workers and keep them satisfied, you’ll need to ensure they have technology that lets them work off-site while having the same capabilities as on-site teams. This includes access to technology like live chat and video conferencing and using cloud-based tools so employees can access important systems remotely.

With recruiting being a top challenge for employers today, it’s important to keep these success factors in mind when building our your employer brand and talent acquisition strategy. As you work on your recruiting efforts, be sure to keep in mind what potential employees value most: flexibility, collaboration, connectivity and technology.

How can you create a workplace current employees love and potential employees want to be a part of? Focus on the employee experience. Download our free eBook to learn more.